The advent of the internet has revolutionized d almost all the business activities. Companies both large, small and startups are using the internet in the carrying out of daily transactions. This includes ordering, promotion and also the delivery of goods and services. The use of website has been the solution to this. Many businesses have created their sites where they can upload content that is relevant to the business. A company can have its staff doing the job, or they can hire a professional web designer. The web design is a process. One will be required to do proper planning before arriving at the final product. Therefore there are some factors that one should put into practice in website planning. The first thing is to state the objectives of the website. State what business activity the site will be used for, for instance, one can be doing customer support, advertising or selling goods and products. Make sure that this communicated to the web designer earlier in advance. Setting the objectives means that the business is expecting a website of its own. Also, it is good to decide on the search engine optimization tools that the business will use in the website design. You should try strategies on how to employ SEO clerks or hire SEO agency that will optimize the site to make it rank among the top in the search engine results. Follow to create sitemap
One should also know the target market. Analyze the characteristics of the targeted customers in all locations. Some of these features include age, level of education, experience with websites, how they know your brand and also the culture of the community where they are located. This will affect the general look of the website. For instance, if your site if or sports betting you need to have pictures of the most famous players making the home page. Also if you will be providing kids products, the website should have some attractive graphics that will attract the attention of the child. If you are using some additional features such as a graphic image or logo, make sure that it is consistent throughout the web page. (see slickplan)This will provide uniqueness once the website is designed. Check what the competitor has used and borrowed from their idea too. Identify their keywords and then list them down. Also, note the navigational tools they have used. Website planning will require the proper organization of the content to be uploaded. This includes the images of the product, profiles of different personnel, prices and the company history. Make sure that you send all this information to the designer before the design phase commences. one can also plan to have a sitemap to help in the navigation Thence website planning should take into consideration the tips mentioned above. https://en.wikipedia.org/wiki/Web_design
